The stage is set, the ideas are revolutionary, and Shark Tank India Season 4 is here to inspire! Streaming exclusively on Sony Liv from January 6, this season promises to spotlight India’s most innovative minds, redefining entrepreneurship and setting the bar high for global excellence.
Turning Dreams into Reality
Every entrepreneur dreams big, and this season showcases their remarkable journeys. From groundbreaking technology to life-changing products, these founders are here to revolutionize their industries. For instance:
- Sanik Lens: Powered by patented impulse drivers, this innovation converts audio signals into physical impulses, allowing you to not just hear music but also feel it.
- Meta Shot: The world’s first mixed-reality smart bat that connects cricket enthusiasts worldwide to play together from their homes.
- FOP: A healthcare brand redefining prosthetics with cutting-edge research, making high-quality, affordable solutions accessible to everyone.
The Indian Spirit of Innovation
The show celebrates India’s creativity, resilience, and ambition. From a portable air purifier doubling as an air conditioner to wearable AI-powered pendants acting as personal assistants, the ideas are groundbreaking. One standout moment came when entrepreneurs shared their motivation, from rejecting high-paying jobs to pursuing their passions full-time, showcasing the power of purpose-driven leadership.
Breaking Barriers
This season also highlights young and fearless entrepreneurs. From teenagers designing futuristic products to 20-somethings managing multimillion-dollar companies, Shark Tank India proves that age is just a number. These innovators are determined to break stereotypes, challenge norms, and build scalable businesses.
Epic Pitches and Deals
As always, the negotiations are intense. Valuations ranging from a few crores to ambitious global targets keep the sharks on their toes. While some deals spark debates, others end in life-changing partnerships. A memorable pitch included an electric go-kart developed by a 10-year-old, leaving everyone in awe.
Empowering India’s Consumer Space
With India experiencing an unprecedented explosion in consumer innovation, this season underscores the potential of Indian startups to dominate globally. From vitamins delivered through skin patches to telescopes starting at just ₹4,000, the products are as diverse as they are ingenious.
Why Shark Tank India Matters
Beyond entertainment, Shark Tank India is a platform where dreams take flight. It fuels the entrepreneurial ecosystem, inspires millions, and validates bold visions. As Namita aptly said, “If you don’t dream big, how will you achieve greatness?”
Get ready to witness the future of business and innovation. Don’t miss Shark Tank India Season 4, streaming from January 6 on Sony Liv.
Join the Movement
Like, share, and comment on this reel, and let’s give these entrepreneurs the deals they deserve. The story of India’s innovation explosion is just beginning!
Season 4 at a glance
- Premiere: January 6, 2025
- Where: streaming exclusively on Sony LIV, Monday to Friday at 8 pm
- Hosts: Sahiba Bali and Ashish Solanki
- Returning sharks: Anupam Mittal, Aman Gupta, Namita Thapar, Vineeta Singh, Peyush Bansal and Ritesh Agarwal
- New sharks: Kunal Bahl (Snapdeal), Viraj Bahl (Veeba), Varun Dua (Acko) and Azhar Iqubal (Inshorts)
Line-up as reported by Business Today and Storyboard18 before the launch.
What a pitch on the show involves
Every founder walks in with an “ask”: an amount of money for a share of the company. If a founder asks for ₹50 lakh for 5%, they are saying the company is worth ₹10 crore. Sharks then ask about sales, profits, costs and plans, and may offer a different amount, a bigger share, or a mix of equity and a loan. Many deals agreed on camera change or fall through during the checks that happen after filming, so a handshake on TV is not the final word.
Our startup glossary explains terms like valuation, equity and royalty deals in simple language.
What happened in later seasons
The show has continued with a fifth season and registrations for a sixth. Read our Season 5 recap to see which deals stood out, and our Season 6 registration guide if you want to pitch.
Questions to think about
- Does moving the show to a streaming app change who watches it?
- Are the most exciting pitches on TV also the best businesses?
- What should a founder prepare before facing investors on camera?




